The graphic style and messaging was fixed upon after several stages of colour explorations and iterations. We arrived at the visual style and the right kind of gift-box after studying the brand language and communication needs of the brand for this specific festive occasion. No Diwali is complete without light, so we decided to incorporate firecrackers and diyas in the design along with a few elements that embody the Carnival Group and their values. Thus, this box made for a great corporate gifting solution for the client and a reason of joy for all their partner businesses in the festivities of Diwali.